Social network markets: A new definition of the creative industries

We propose a new definition of the creative industries in terms of social network markets. The current definition of the creative industries is based on an industrial classification that proceeds in terms of the creative nature of inputs and the intellectual property nature of outputs. We propose, instead, a new market-based definition in terms of the extent to which both demand and supply operate in complex social networks. We review and critique the standard creative industries definitions and explain why we believe a market-based social network definition offers an analytic advance. We discuss the empirical, analytic and policy implications of this new definition.